Asymmetric Wholesale Pricing: Theory and Evidence
نویسندگان
چکیده
منابع مشابه
Asymmetric Wholesale Pricing: Theory and Evidence*
Asymmetric pricing is the phenomenon where prices rise more readily than they fall. We articulate, and provide empirical support for, a theory of asymmetric pricing in wholesale prices. In particular, we show how wholesale prices may be asymmetric in the small but symmetric in the large, when retailers face costs of price adjustments. Such retailers will not adjust prices for small changes in t...
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ژورنال
عنوان ژورنال: Marketing Science
سال: 2006
ISSN: 0732-2399,1526-548X
DOI: 10.1287/mksc.1050.0138